Leo Toronto and Mr. Clean win an Effie.

Every year, across a number of regions, Effie Worldwide honours effectiveness in marketing communications. At this year's North American Effie Awards, our The Cleaner of Your Dreams campaign for P&G's Mr. Clean won a Bronze in the Household Supplies & Services category - a category in which no Golds were awarded. Previously, The Cleaner of Your Dreams, won Shopper Innovation Awards Gold, a Grand Ogilvy, and was named one of YouTube's top 10 most viewed commercials in 2017.