OUR MISSION

Mar 2017

OUR MISSION

WE’RE THE NETWORK AGENCY THAT WALKS LIKE AN INDEPENDENT. WE’RE ON A MISSION TO SHOW THE WORLD A LEVEL OF CREATIVITY, DESIGN EXCELLENCE, DIGITAL INNOVATION & TEAMWORK THAT WILL BLOW PEOPLE’S MINDS.

Leo Toronto  4-for-4 at the 2017  David Ogilvy Awards.

Mar 2017

Leo Toronto 4-for-4 at the 2017 David Ogilvy Awards.

The Advertising Research Foundation's global David Ogilvy Awards recognize the link between strategy, creative and effectiveness. This year, LB Toronto entered four cases and brought home four Ogilvy's for four different clients that are among our largest and smallest. Silvers were won by Kellogg’s Special K #OwnIt (Cross-Platform) and Raising the Roof Coming Soon (Transformational). While Bronzes were awarded to TD Bank Official Partner of Big Dreams (Reinventing Traditional Media) and the Ontario Women's Directorate #ItsNeverOkay (Impact on the World).

Leo Toronto sweeps  Strategy’s Creative  Report Card. Again.

Feb 2017

Leo Toronto sweeps Strategy’s Creative Report Card. Again.

Strategy's annual Canadian creative report is compiled by tallying up over 1,500 individual awards won at the regional, national and global level over the past calendar year. And for the second year in a row, we brought home the best Creative Report Card bar none, including the first-ever top Planner ranking. Check this out: #1 Agency: Leo Burnett Toronto. #1 Creative Director: Judy John. #1 Art Director: Dejan Djuric. #2 Art Director: Pedro Izzo. #1 Copywriter: Marty Hoefkes. #1 Planner: Brent Nelsen. And...our multi-award-winning Printed by Somerset campaign vaulted Somerset Graphics to the #1 Brand spot. Cheers to 1 wicked Report.

Leo Burnett's Judy John named Jury Chair for Brand Film Festival 2017.

Feb 2017

Leo Burnett's Judy John named Jury Chair for Brand Film Festival 2017.

Campaign US and PRWeek's Brand Film Festival New York showcases the year's most artistic, creative and effective branded content films - from YouTube videos to long-form documentaries. For this year's festival, we're honoured that Leo Burnett's North American Chief Creative Officer and Toronto CEO will chair the respected 78-person jury. Given Judy's experience chairing juries at Cannes, The Clios and ADC, we can look forward to an exceptional show.

A hot new Mr.Clean debuts at Super Bowl Fifty-One. Close

Jan 2017

A hot new Mr.Clean debuts at Super Bowl Fifty-One.

Since the 1950’s, Mr. Clean has been one of advertising’s most iconic characters. But a whole new generation of cleaners might not even know he exists. So, inspired by the truth that there’s nothing sexier than a man who cleans, our new North American campaign suggests that Mr. Clean can turn anyone into the cleaner of your dreams. And, for the first time in Super Bowl history, (a buffed-up) Mr. Clean strutted his stuff for one hundred million of his new best friends.

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Leo Toronto  most shortlisted  agency for 2017 CASSIES.

Dec 2016

Leo Toronto most shortlisted agency for 2017 CASSIES.

The CASSIES celebrate the top advertising or communications business success cases in past year. For 2017 honours, 159 case studies were entered and 31 shortlisted, including four for LB Toronto – the most of any agency. Our cases up for honours are Kellogg’s Special K #OwnIt, Amazon #BaldwinBowl, Raising the Roof Coming Soon and TD Bank Official Partner of Big Dreams. The winners will be announced on February 22. Watch this space.

Somerset Graphics adds a  LB Worldwide Design Pencil  to its global awards accolades. Close

Dec 2016

Somerset Graphics adds a LB Worldwide Design Pencil to its global awards accolades.

It’s the cherry on the top of Leo Toronto’s fairy tail year for our Printed by Somerset campaign. The breakthrough work for a local print shop was a stand-out on the global awards circuit, garnering awards for Graphic & Interactive Design, Cyber, B2B DM and Corporate/Brand Identity. Highlights include:

  • Silver & Bronze Cannes Lions
  • Yellow, Graphite, Wood D&AD Pencils
  • 6 Gold, 1 Silver at the ADCC
  • 2 Gold, 1 Silver at Epica
  • Gold, Silver & Bronze at LIA
  • Communication Arts Interactive Annual
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